National Blueberry Month Toolkit


July is National Blueberry Month! Our marketing will highlight ways to promote and join in on the month-long celebration and capitalize on this moment to drive consumer interest and increase sales for blueberries across the board.

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Use these resources to capitalize on USHBC’s national plan and enhance your marketing efforts to promote blueberries throughout July!

Toolkit Contents

Tip Sheets | Recipes, Images & Cards | Social Media Posts & Captions | Digital Ads | More!

Handouts

We’ve created print-ready resources all available for download below. Suitable for in-person handouts, sharing in stores, online content or messaging inspiration, each delivers fun facts and inspiration on how to celebrate National Blueberry Month all month long.     

Fresh and Frozen Tip Sheet

Recipe Content

Recipes are a critical marketing tool for inspiring sales. Use the carousel to browse – and click through to – the seasonal recipes we’re using to grab attention and encourage blueberry purchases. Immediately below, download the recipe images and 5”x7” cards that correspond to the featured recipes.

Social Media Content

Amplify your impact during National Blueberry Month with our plug-and-play social posts, which you can preview below. Then, download the zip folder containing all image files (formatted as 1:1 squares perfect for Instagram and more), as well as suggested post captions you can use as is or modify to fit your own online voice. Want to leverage USHBC’s post activity? Find us @blueberries on Facebook, Instagram and Pinterest, and @blueberrycouncil on TikTok, and feel free to share our posts!   

Digital Ads

Kicking things up a notch? Boost your existing efforts with accompanying online ads. We’ve created multiple versions for you to choose from – or to swap in and out throughout this month. Below you’ll find all the standard sizes for digital ads – 160×600, 300×50, 300×250, 300×600 and 728×90 – even suiting newsletter templates and more, all available for download.   

Want More?

USHBC is here to help. We have other Power Period toolkits for use during seasons of peak promotion, as well as dozens of evergreen images, resources and QR codes ready for download on the Turnkey Content page.

We Love Input!

Reach out to us at [email protected] to share your ideas and discuss options for collaborating.