U.S. Highbush Blueberry Council News

Want to learn more about the U.S. Highbush Blueberry Council? Read the latest Council news or subscribe to our newsletter!

Subscribe to the Behind the Blue newsletter

Stay up to date on the latest Council news.

Virtual Conference Sponsorship, Blueberry Exports to Chile, 20th Anniversary Awards Program

Sponsorship Opportunities Still Available for Virtual Conference The Daily Presenting Sponsor level for the NABC/USHBC Virtual Conference & Expo is sold out, but there are still openings for 20th Anniversary, Featured Event and Event sponsorships. Learn more about all sponsorship levels, then reach out to Mandy Boarman at [email protected] to secure your spot! Blueberry Exports…

Read More

New Emerging Health Study, Economic Impact Report, National Blueberry Month Round-Up

New Emerging Health Study A new USHBC-funded research study, published in the Journal of Nutrition, investigated how serum from subjects consuming a diet enriched with blueberries would affect the cells responsible for muscle growth and repair. The emerging study, “Consumption of a blueberry-enriched diet by women for 6 weeks alters determinants of human muscle progenitor…

Read More

New Cornell Study Explores Consumption of a Blueberry-Enriched Diet by Women for Six Weeks on Determinants of Human Muscle Progenitor Cell Function

FOLSOM, Calif. – August 5, 2020 – A new research study,[i] published in the Journal of Nutrition, investigated how serum from subjects consuming a diet enriched with blueberries would affect the cells responsible for muscle growth and repair. The emerging study, “Consumption of a blueberry enriched diet by women for six weeks alters determinants of human muscle…

Read More

New Study Reveals Blueberry Growers Strengthen U.S. Economy by Infusing Billions of Dollars Each Year, Generating Thousands of Jobs

Folsom, Calif., July 30, 2020 – Growers of U.S. highbush blueberries generate more than $4.7 billion in annual economic impact, translating to more than $12.7 million flowing into the U.S. economy every day of the year. “The U.S. highbush blueberry industry – including 12,739 blueberry farms – is a powerful financial force,” said Kasey Cronquist, president of…

Read More

National Blueberry Month Industry Highlights, Nano Influencer Program, North Bay Produce Packaging Update

Industry Drives Demand During National Blueberry Month  National Blueberry Month is coming to a close, but the industry’s passion and efforts to promote blueberries will continue all year long. Here’s a look back at some of the great ways organizations and blueberry industry stakeholders have spotlighted our fruit this month. Nano Influencer Program Delivers Wide…

Read More

Blueberry Virtual Conference & Expo, Blue Crew Updates, Podcast Subscription, Blueberries in the News

Join the Industry’s First Virtual Blueberry Conference!  Registration is FREE! Like many organizations, the NABC and USHBC are taking their meetings virtual. While the virtual format isn’t ideal, given the circumstances, we also see this as an opportunity. As a virtual event, the fall meetings will be able to evolve into an online conference and…

Read More

History of National Blueberry Month, Foodservice Webinar, 20th Anniversary Awards

A Look Back at the History of National Blueberry Month Agronometrics recently produced a report for the North American Blueberry Council (NABC) titled, “The U.S. Blueberry Market: A Look Back at the History of National Blueberry Month.” We’ve included a few excerpts below that discuss why July is so important to the blueberry industry. July…

Read More

Enter the USHBC 20th Anniversary Awards Program

In honor of the 20th anniversary of the U.S. Highbush Blueberry Council, we are proudly turning the focus inward to recognize the leaders of the blueberry industry. Across every link in the blueberry supply chain, a member of our industry has gone above and beyond for the past two decades. Between growers, importers/exporters, marketers and…

Read More

Foodservice Webinar, National Blueberry Month, Safety Resources

Sign up for upcoming Foodservice Webinar Join us on Tuesday, July 14, as we discuss what’s next for foodservice and what it means for blueberries. SRG Managing Director Amy Shipley will lead a conversation with Ian Ramirez, Director of Culinary & Operations at Creative Dining Services and Jason Knoll, VP of Culinary at Another Broken…

Read More

USDA Will Add Blueberries to Category 1 Eligibility List for CFAP

Today the Federal Register posted the updated rule for public inspection on USDA’s CFAP program. According to the “unpublished” document, blueberry growers will be eligible for Category 1 Coronavirus Food Assistance Program (CFAP) payments. The rule is anticipated to be officially published tomorrow. Background Based on the USDA’s original assessment of the impact of coronavirus…

Read More